In order to maintain their public profile, and to reach as many people as possible, Motability have a busy annual exhibition schedule around the UK; so Brilliant have redesigned Motability’s exhibition banners to fall in line with their refreshed brand.
Close-up photographs of faces are used to represent a cross section of Motability’s customers, and are accompanied by key messages. It was also important to create a large banner featuring an image consisting of cars, a scooter and a powered wheelchair, as surveys have shown that many people are not aware of the options for mobility assistance available through the Scheme — consequently, Motability have seen an immediate increase in the number of enquiries at their stand.
The designs are based on the Twist system and include single banners, a double banner with a stand and DVD screen, and a triple banner.
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