The Brilliant creative team blog



The nature of creativity

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Algae under a microscope

I paid a visit to the Royal Society?s summer science exhibition "See Further" at the Southbank Centre on Sunday.

It was not only enjoyable, but also truly enlightening.

I?ve always found creative inspiration in nature, just as human kind has since time immemorial. Science helps us to delve deeply into the contrasting constituents of nature: symmetry and asymmetry; simplicity and complexity; order and chaos.

Sometimes taking a step back from contemporary design to consider the world around us yields valuable insights into the nature of creativity.

Comments

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Posted by Veruca  |  Posted on January 2nd 2013, 05:35:07
That hits the target perftecly. Thanks!
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