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Lego advertising: Imagine

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Lego advertising campaign - Imagine

Lego advertising campaign - Imagine

Lego advertising campaign - Imagine

Lego advertising campaign - Imagine

Lego advertising campaign - Imagine

Lego advertising campaign - Imagine

This is a series from the Lego campaign: Imagine, created by Jung Von Matt using single column stacks of colored Lego that represent iconic TV characters from our childhood. An extremely simple and clever idea that is executed perfectly... can you "imagine" who they are?

Comments

Posted by Rexa  |  Posted on June 14th 2012, 13:01:50
Learn to control the focus on the carmea you have. Every carmea will have a minimal focus distance, learn what yours is and learn how to work with it. Use the $ to expand your lego set.
Posted by Jason Cooper  |  Posted on May 24th 2012, 20:09:29
donald duck, simpsons south park smurfs and one i forget the characters, i think the concept of it is more important such as if people look at it they will be paying attention to it more as they recognise it but its a different form and style psycologically it brings forth a sense of explore which the audience is unaware of haha i like it though simplicity yet very particular parts have some of what i couldnt explain of but very interesting :)
Posted by Craig  |  Posted on April 19th 2012, 17:47:15
I can see:
Donald Duck and his little mates?
Bert and Ernie from Sesame Street (now remade with CGI :/ - did you know that?)
Teenage Ninja (Hero) Mutant Turtles, or whatever!
Smurfs, South Park and Simpsons
Yeah!?
Posted by Jon Strube  |  Posted on April 18th 2012, 10:02:14
As good as they are it?s disappointing to know that the idea is not original and has been around the internets for a while, although it?s nice to know the large agencies pinch stuff... kind of knocks them off the pedestal a bit!
Posted by Richard Gooding  |  Posted on April 18th 2012, 09:52:07
Saw these a little while ago, and the only one that caused identity problems was the first one. Great stuff!
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